the better social business blog
Nov 2011 21

For hotel marketers in dire need of a social media fix after all the Thanksgiving fuss and pumpkin pies are in luck: a 45-minute webinar, Social Media and Storytelling for Hotels, is taking place Wednesday, November 30th at 11:00am EST. With the help of a hotel general manager turned mystery author and an expert hotel marketer, VFM Leonardo will demystify social media and storytelling and show hoteliers how to reach, engage and convert more travel shoppers with vivid, compelling stories on social media channels.

Attendees will learn how to use storytelling techniques to grab the attention of travel shoppers, compel them to click for more, and convert them into guests, while at the same time strengthening the positioning and perceptions of the hotel brand. The presentation will be followed by a 15 minute question and answer session.

Webinar Details

Date: November 30th, 2011
Time: 11:00 am Eastern
Duration: 45 min + 15 min Q&A
Register Now

Topics to be covered include:

  • How consumers are behaving on social media channels like TripAdvisor, Facebook, and Twitter
  • Why consumers are using social media for hotel research
  • How to tell your story on these social media channels
  • What other hotels are doing to leverage social media
  • What’s next in social media and how you can prepare

We’ll be attending this webinar for sure and we’ll recap our learning for those interested after the call.

Until then … :)

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