Here's a small tid bit of interest to those who closely follow marketing budget spend trends and commentary of interest like we do ... Today's Wall Street Journal (WSJ) includes an interview with Procter & Gamble’s

According to a December 29, 2011 post on Mashable about social video in 2012, organizations will seek to further immerse their social outreach via video in the coming year. The need for brands to create and distribute

According to a new survey, 80% of consumers always - or almost always - use the internet to research products, and most use social media tools for peer opinions before making a purchasing decision. The results of the new

Just nine months ago, the overwhelming majority of small business (SMB) owners didn’t consider mobile an important marketing channel. Most surveys showed limited interest and widespread neglect of mobile. It was a very

Companies are looking to increase the amount of money spent on social media in the coming years as marketers aim to take advantage of the medium to boost their B2B email marketing strategies and business lists. The