I’m a digital strategist, social media coach and interactive marketing director who works side-by-side with business owners and senior-level marketing managers.

    More About MeReady or Not

    I often impart what I’ve learned at the helm of digital and social at regional conferences, industry panels and more.

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    I craft strategy and inspire vision for content, campaigns and social media outreach.


    I often scour through campaigns, advertisements and endless content to uncover opportunities where social or digital can either be introduced or far better integrated.


    I coach entrepreneurs, business owners and senior-level marketers on how to define digital strategy goals and objectives.

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Digital Strategy Insights for Online Marketers Washington DC

Don’t take my word for it…

What my clients say about me

Kathleen O’Neil

I have had the pleasure of working with Mayra and her team on a client’s website in anticipation of their product launch earlier this week.

I interviewed a +6 agencies and found RMC to not only have the skill set I required for this project, but also to be the most responsive and professional in their interactions with me/my clients.  As with most product launches, my client’s launch was not without it’s glitches.

Mayra and her team bent over backwards to ensure that we delivered a solution that my client would be happy with.

Throughout the process, RMC made it very easy for me to communicate with them and were very proactive about managing expectations and thorough about communicating the progress of their efforts.

The end result was that not only was I happy with the end result, but my client was, as well.

From personal experience, you *know* how incredibly demanding I can be with my agencies (grin). However, I can recommend RMC to you without hesitation and would happily work with Mayra and her team, again.

If you’re still looking for someone to help with your Joomla project, or some future web development project, I would encourage you to connect with her.

Kathleen O’NeilVice President of Marketing, InfiniDB (formerly Calpont, Inc.)
Dana K. Weinberg

RMC exceeded my expectations in every way from a well planned initial interview with questions designed to understand me, my business and the website goals all the way through to launch date! They have an incredibly talented and dedicated team and are some of the most creative people I have ever had the pleasure of working with.

RMC truly understands how to translate a company’s vision, values and corporate image into a website design. They didn’t just “create” a website. RMC developed an extension of my social media and marketing strategy! All my goals for the website were achieved. I received an overwhelming positive response and numerous accolades from personal and professional friends

The whole team was extremely well organized, always communicating with me [and each other using a special software program] and were so easy and enjoyable to work with.

The entire website development and design process was virtually stress free. RMC‘s team earned my trust from the project’s inception and continually demonstrated excellent judgment and business acumen.

RMC offered fantastic and creative ideas on formatting, design, structure and in some cases, language, when my content had to be improved to fit the website image and goals.

I want to personally thank Mayra Ruiz McPherson, RMC‘s owner, for her commitment, enthusiasm, passion and incredibly hard work. I have already referred RMC to several businesses and highly recommend any business looking to create a new website or re-design an existing website to be sure to contact Mayra.

Dana K. WeinbergFounder & CEO, MidAtlantic Commercial Realty, LLC